Web development · Evidence-based design
Your current website is a set of expensive guesses. Ours are built on peer-reviewed research into how people perceive, decide, and act. Your site doesn't just look right, it systematically turns visitors into customers.
30-minute call · No commitment · We'll show you what your site is leaving on the table
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Evidence-Based Expert
of Digital Engineering
Conversion Peak
Traffic Multiplier
The problem
The colours are on-brand. The developer delivered on time. Yet visitors leave without taking action.
Every month this continues, you're paying for traffic that never converts.
The problem isn't your brand or your offer. It's that your website was designed for how things look, not for how people think. This is precisely the gap Cognitigence closes.
Lindgaard et al. (2006) Users form aesthetic judgements within 50 milliseconds — before a single word is read.
Nielsen (1997) Found that 79% of users scan rather than read. Nielsen (2006) confirmed they follow predictable patterns most websites fail to account for.
Nah (2004) Identified a tolerable wait threshold of 2 seconds — after which users begin to disengage.
Our approach
Most agencies learn what works by testing on your website. We already know. Every design decision we make is grounded in decades of published research on how people perceive, decide, and act online.
01
Understand Your Audience
We begin with what the research says about your audience — not what we assume. Drawing on published frameworks in cognitive psychology, sociology, and behavioural economics, we map how your specific visitors process information, evaluate options, and decide to act. Your website is built around documented human behaviour, not intuition.
02
Design for How People Think
Every structural decision — where your eye lands first, how information is grouped, where a call to action appears — traces back to a specific finding in cognitive science. We do not place elements where they look right. We place them where the research says they work.
03
Build in Webflow
We build exclusively in Webflow because it is the only major platform that translates research-backed design decisions into production without the implementation drift that corrupts them. What we design is what your visitors see — precisely, consistently, and without requiring a developer every time you need to make a change.
Most projects run 6–10 weeks from kickoff to launch — depending on whether we style an existing template or build a fully custom design. Here's exactly what each stage looks like.
We learn your business, your audience, and their world — what they care about, how they decide, what language resonates with them. We also audit your current site to find where it creates friction. You'll receive a report showing exactly where the biggest opportunities lie.
We build your site's architecture around how your specific audience thinks — their preferences, habits, and decision patterns. Information hierarchy, user flows, and content structure are shaped by who they are, not by generic best practices.
High-fidelity designs where every visual decision has a clear reason rooted in perception research. You'll understand not just what we're designing, but why — documented for your team.
We build your site in Webflow with clean structure, responsive behaviour, and the interactions that bring research-informed design to life. You'll review at every stage.
After launch, we set up analytics, train your team on the CMS, and provide an optimisation roadmap. We don't disappear — we help you measure what matters.
The platform
Webflow is the only major no-code platform that preserves research-backed design decisions through to production — without the implementation gap that corrupts them in traditional development workflows.
Pixel-perfect implementation means every research-backed decision — spacing, visual hierarchy, interaction timing — reaches your visitors exactly as designed. What the science prescribes is what your site delivers.
Your team updates content, publishes posts, and manages pages without a developer. No hourly rates for minor text changes. No bottlenecks.
Clean semantic code, built-in CDN, and automatic optimisation keep load times within the 2-second threshold Nah (2004) identified as critical for visitor engagement. Speed is not a technical afterthought — it is a conversion variable.
Built-in CMS makes content updates straightforward for your team — no developer needed for day-to-day changes. And where your business requires more, we extend Webflow with custom solutions: from membership platforms to third-party software integrations.
Most agencies rely on convention and what worked last time. We combine professional expertise with published research into how people perceive, process, and decide — so every design choice has a reason that goes beyond gut feeling.
You've outgrown your first website. You're spending on ads and content, but your site isn't converting at the rate your product deserves. You need a digital presence that works as hard as you do — without becoming a full-time project.
You're accountable for pipeline and revenue. You need a website you can point to in board meetings — with data showing it's a growth engine, not a digital brochure. You want decisions backed by evidence, not opinion.
You understand data. You know your funnel. What you need is a website that matches the rigour you apply everywhere else — where every design decision is optimised for conversion, not aesthetics, and your team can manage it without developer dependency.
We'll review your current website through a cognitive science lens and show you the three biggest conversion opportunities — free, in 30 minutes.
No commitment · No sales pitch
Who we are
Cognitigence is led by Dr Katarzyna Sobczak-Rosochacka — a Ph.D. in sociological sciences and IT specialist with over 20 years of experience in digital marketing and technology.
Dr Sobczak-Rosochacka wrote her first lines of code at school — and never stopped. She went on to specialise in social communication and complete a doctorate in media sociology, studying how people receive, process, and respond to information. The combination was never a strategy. It was simply what she had always been: someone equally at home in a research paper and a codebase.
"Most agencies hire a designer, then a developer. We arrive with a scientific basis — because a website that doesn't account for how people actually think is expensive guesswork."
Can't find what you're looking for? Reach out — we're happy to talk.
Every month without a research-informed website is revenue left on the table — not because your offer is wrong, but because your site doesn't align with how people make decisions.
Let's fix that.
30 minutes · No commitment · We'll review your site through a cognitive science lens.
